Amber Zaharchuk Slide

Keynote Speakers

Tracy Pruzan-Roy

Keeping up in the present is challenging enough, how do I go back to the future?

Keynote Speaker

Tracy Pruzan-Roy, MA, CPCC, ACC


Tracy is a Certified Executive & High Performance Leadership Coach.

Mechanic or Driver: What kind of analyst are you?

Keynote Speaker

Evan LaPointe

Evan is the founder of CORE - the Science of High Performing Teams

Alex Destino

Be the Catalyst: Shaping the future of digital analytics.

Keynote Speaker

Alex Destino

Data Science Leader

Career Lessons from Marty and Doc.

Keynote Speaker

Andrew Richardson

Senior Vice President, Analytics & Marketing Science 

Book Your Travel

Chicago has so many great hotel options we couldn't pick just one!

The Hotel Lincoln is within walking distance of the venue and is pet friendly. Book your stay today.

IMPORTANT: DAA does not have a designated housing company. As the event draws closer, exhibitors and attendees are occasionally subjected to improper solicitation from unaffiliated hotels or third-party housing agencies.  DAA does not endorse any offers from other hotels and/or housing agencies. You may advise us of any unauthorized solicitations via email to


DAA's OneConference is the premier educational and networking event for analytics professionals. This year's event celebrates the past, present, and future of analytics and innovation. The theme of "Back to the Future" will be reflected in everything from the keynoters to the venue.  With a nod to that iconic 80s movie, the conference will be held at the Chicago History Museum. Home to Chicago's archives, manuscripts, photographs, and more, the museum serves as the Chicago hub of learning, inspiration, and fun!Featuring a lineup of globally renowned industry experts, OneConference will help you jump into new technologies to evaluate them, generate business cases, develop new methodologies and take your company Back to the Future through the use of data. Whether you are an early-careerist or a experienced executive, this is the OneConference you won't want to miss.

Check out these recordings from 2021